For male-identifying subjects, we can add a bit more shadows and grit, but it always depends on the subject’s personality and mood. We want to display character while making the subject look good.
These headshots are often used by CEOs, Executive Directors and other leaders that are featured in PR communications, but also needed by all professionals that have an opportunity to connect with viewers online for business, partnerships, or with potential clients or employers: financial advisors, lawyers, accountants, engineers, medical professionals, architects, software developers.
It’s also used by professionals in academic careers, professors, researchers, who many times have material published online. Those headshots are also perfect for coaches, tutors, as well as therapists, counselors, actors, musicians, other artists in general, who need to connect with people and give some idea of their vibe and disposition.
Professional headshots done in studio are a great opportunity to show a commitment to high standards.